Tohfa Shofa began with a small collection of gifts and objects. It was a period of experimentation, learning and slowly discovering what the brand could become.
Our fridge magnets became our first breakout product. The response was unlike anything we had experienced before, opening Tohfa Shofa up to a much wider audience and giving us the confidence to keep exploring.
We were invited to showcase at Comic Con Bengaluru, where more than 5,000 Tohfa Shofa pieces were sold over two days. It became a defining moment for us, and a first glimpse at the scale the brand could grow into.
We launched Naksha, taking our exploration of place, memory and design into a new dimension. The collection marked a shift for Tohfa Shofa, establishing us more distinctly as a design practice creating objects that felt unexpected, recognisable and entirely our own.